Skip to content
    Moz logo Menu open Menu close
    • Products
      • Moz Pro
      • Moz Pro Home
      • Moz Local
      • Moz Local Home
      • STAT
      • Moz API
      • Moz API Home
      • Compare SEO Products
      • Moz Data
    • Free SEO Tools
      • Domain Analysis
      • Keyword Explorer
      • Link Explorer
      • Competitive Research
      • MozBar
      • More Free SEO Tools
    • Learn SEO
      • Beginner's Guide to SEO
      • SEO Learning Center
      • Moz Academy
      • SEO Q&A
      • Webinars, Whitepapers, & Guides
    • Blog
    • Why Moz
      • Agency Solutions
      • Enterprise Solutions
      • Small Business Solutions
      • Case Studies
      • The Moz Story
      • New Releases
    • Log in
    • Log out
    • Products
      • Moz Pro

        Your all-in-one suite of SEO essentials.

      • Moz Local

        Raise your local SEO visibility with complete local SEO management.

      • STAT

        SERP tracking and analytics for enterprise SEO experts.

      • Moz API

        Power your SEO with our index of over 44 trillion links.

      • Compare SEO Products

        See which Moz SEO solution best meets your business needs.

      • Moz Data

        Power your SEO strategy & AI models with custom data solutions.

      Save big on Moz Pro!
      Limited time offer

      Save big on Moz Pro!

      See pricing
    • Free SEO Tools
      • Domain Analysis

        Get top competitive SEO metrics like DA, top pages and more.

      • Keyword Explorer

        Find traffic-driving keywords with our 1.25 billion+ keyword index.

      • Link Explorer

        Explore over 40 trillion links for powerful backlink data.

      • Competitive Research

        Uncover valuable insights on your organic search competitors.

      • MozBar

        See top SEO metrics for free as you browse the web.

      • More Free SEO Tools

        Explore all the free SEO tools Moz has to offer.

      Access the Moz API for less
      Save on Moz Data

      Access the Moz API for less

      Hurry - ends Dec 6th!
    • Learn SEO
      • Beginner's Guide to SEO

        The #1 most popular introduction to SEO, trusted by millions.

      • SEO Learning Center

        Broaden your knowledge with SEO resources for all skill levels.

      • On-Demand Webinars

        Learn modern SEO best practices from industry experts.

      • How-To Guides

        Step-by-step guides to search success from the authority on SEO.

      • Moz Academy

        Upskill and get certified with on-demand courses & certifications.

      • SEO Q&A

        Insights & discussions from an SEO community of 500,000+.

      Save 20% on all Moz Academy courses
      Limited time offer

      Save 20% on all Moz Academy courses

      Level up your SEO
    • Blog
    • Why Moz
      • Small Business Solutions

        Uncover insights to make smarter marketing decisions in less time.

      • Agency Solutions

        Earn & keep valuable clients with unparalleled data & insights.

      • Enterprise Solutions

        Gain a competitive edge in the ever-changing world of search.

      • The Moz Story

        Moz was the first & remains the most trusted SEO company.

      • Case Studies

        Explore how Moz drives ROI with a proven track record of success.

      • New Releases

        Get the scoop on the latest and greatest from Moz.

      Explore Moz updates & save up to 40%
      Big Savings!

      Explore Moz updates & save up to 40%

      See the latest
    • Log in
      • Moz Pro
      • Moz Local
      • Moz Local Dashboard
      • Moz API
      • Moz API Dashboard
      • Moz Academy
    • Avatar
      • Moz Home
      • Notifications
      • Account & Billing
      • Manage Users
      • Community Profile
      • My Q&A
      • My Videos
      • Log Out

    The Moz Q&A Forum

    • Forum
    • Questions
    • Users
    • Ask the Community

    Welcome to the Q&A Forum

    Browse the forum for helpful insights and fresh discussions about all things SEO.

    1. Home
    2. SEO Tactics
    3. Intermediate & Advanced SEO
    4. Product pages and rank brain

    Product pages and rank brain

    Intermediate & Advanced SEO
    2
    2
    455
    Loading More Posts
    • Oldest to Newest
    • Newest to Oldest
    • Most Votes
    Reply
    • Reply as question
    Log in to reply
    This topic has been deleted. Only users with question management privileges can see it.
    • seoanalytics
      seoanalytics last edited by

      Hello,

      On product pages does the content matter or does the presentation and answering the user intent matter more ? I know for informational query content definitely matters but with rank brain, I am thinking that for pages where your present product content doesn't matter as much ? Am I right ?

      Thank you,

      1 Reply Last reply Reply Quote 1
      • sarahwalsh
        sarahwalsh last edited by

        Product pages should be very well written; the copywriter should remove any duplicate text and ensure all of the text is written in a white hat way.

        Our businesses use this method to help improve many UK businesses' organic seo.

        because we only use white hat SEO methods,, the bounce rate was reduced, significantly improving the business's organic search engine optimisation.

        1 Reply Last reply Reply Quote 0
        • 1 / 1
        • First post
          Last post

        Got a burning SEO question?

        Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.


        Start my free trial


        Browse Questions

        Explore more categories

        • Moz Tools

          Chat with the community about the Moz tools.

        • SEO Tactics

          Discuss the SEO process with fellow marketers

        • Community

          Discuss industry events, jobs, and news!

        • Digital Marketing

          Chat about tactics outside of SEO

        • Research & Trends

          Dive into research and trends in the search industry.

        • Support

          Connect on product support and feature requests.

        • See all categories

        Related Questions

        • SharonEKG

          Not ranking

          Hi,
          so our website (www.18brandz.com) has been up for 8 months now and has not been ranking yet, we are indexing, moz crawler SEO issues are regularly fixed and we are down to about 25 non major issues, i started using google lighthouse to optimize and had made changes. we post GOOD quality in house written unique content, we follow an SEO templet of guideline i wrote for titles/meta title tags, structure, site speed has been optimized and as for the moment we rank A OR B with no major issues on all speed checking sites possible (gtmetrix/google speed insights/ webspeed... etc) but nothing. and i cant figure out why we wont rank, our field of digital marketing is a tough one and very competitive , i know, yet not ranking for so long seems odd. our only know fact major disadvantage is the lack of links and no link building strategy. any suggestions? any idea?

          Intermediate & Advanced SEO | | SharonEKG
          1
        • FPD_NYC

          Why is Google Ranking the Umbrella Category Page when Searching for Sub-Categories Within that Umbrella Category?

          I have an e-commerce client who sells shoes. There is a main page for "Kids" shoes, and then right under it on the top-navigation bar there is a link to "Boys Shoes" and "Girls Shoes." All 3 of these links are on the same level - 1 click off the home page. (And linked to from every page on the website via the top nav bar). All 3 are perfectly optimized for their targeted term. However, when you search for "boys shoes" or "girls shoes" + the brand, the "Kids" page is the one that shows up in the #1 position. There are sitelinks beneath the listing pointing to "Girls" and "Boys." All the other results in Google are resellers of the "brand + girls" or "brand + boys" shoes. So our listing is the only one that's "brand + kids shoes." Our "boys" shoes page and "girls" shoes page don't even rank on the 1st page for "brand + boys shoes" or "brand + girls shoes." The only real difference is that "kids shoes" contains both girls and boys shoes on the page, and then "boys" obviously contains boys' shoes only, "girls" contains girls' shoes only. So in that sense there is more content on the "kids" page. So my question is - WHY is the kids page outranking the boys/girls page? How can we make the boys/girls pages be the ones that show up when people specifically search for boys/girls shoes?

          Intermediate & Advanced SEO | | FPD_NYC
          0
        • FashionLux

          Duplicate content on product pages

          Hi, We are considering the impact when you want to deliver content directly on the product pages. If the products were manufactured in a specific way and its the same process across 100 other products you might want to tell your readers about it. If you were to believe the product page was the best place to deliver this information for your readers then you could potentially be creating mass content duplication. Especially as the storytelling of the product could equate to 60% of the page content this could really flag as duplication. Our options would appear to be:1. Instead add the content as a link on each product page to one centralised URL and risk taking users away from the product page (not going to help with conversion rate or designers plans)2. Put the content behind some javascript which requires interaction hopefully deterring the search engine from crawling the content (doesn't fit the designers plans & users have to interact which is a big ask)3. Assign one product as a canonical and risk the other products not appearing in search for relevant searches4. Leave the copy as crawlable and risk being marked down or de-indexed for duplicated contentIts seems the search engines do not offer a way for us to serve this great content to our readers with out being at risk of going against guidelines or the search engines not being able to crawl it.How would you suggest a site should go about this for optimal results?

          Intermediate & Advanced SEO | | FashionLux
          2
        • TomNYC

          Canonical use when dynamically placing items on "all products" page

          Hi all, We're trying to get our canonical situation straightened out. We have a section of our site with 100 product pages in it (in our case a city with hotels that we've reviewed), and we have a single page where we list them all out--an "all products" page called "all.html." However, because we have 100 and that's a lot for a user to see at once, we plan to first show only 50 on "all.html." When the user scrolls down to the bottom, we use AJAX to place another 50 on the page (these come from another page called "more.html" and are placed onto "all.html"). So, as you scroll down from the front end, you see "all.html" with 100 listings. We have other listings pages that are sorted and filtered subsets of this list with little or no unique content. Thus, we want to place a canonical on those pages. Question: Should the canonical point to "all.html"? Would spiders get confused, because they see that all.html is only half the listings? Is it dangerous to dynamically place content on a page that's used as a canonical? Is this a non-issue? Thanks, Tom

          Intermediate & Advanced SEO | | TomNYC
          0
        • fablau

          Why Google scrambles/change our product page titles? And descriptions too?

          Here is an interesting issue we are noticing lately: Google is always more scrambling and changing the title of our product pages in the SERPs results. Here is an example: Keyword: "bach arioso sheet music". We are down at the 6th spot, and the shown title is different from what's defined inside the TITLE tag of that page. And that appears often for other keywords/product pages. Why's that? How can we control that? It is hard for us to optimize titles and test CTR and other metrics if Google is showing them differently to the users. Similar issue with the description tag: sometimes Google instead of showing to the users the description tag contents, shows part of the text taken from the page even though the searched keywords are included both in the title and the description tag, and so I can't find justification to show text taken from the page instead... it is quite difficult to understand the motivation beyond all this! Any thoughts are very welcome. Thanks! Fab.

          Intermediate & Advanced SEO | | fablau
          0
        • ali881

          Google is displaying my pages path instead of URLS (Pages name)

          Does anyone knows why Google is displaying my pages path instead of the URL in the search results, i discoverd that while am searching using a keyword of mine then i copied the link http://www.smarttouch.me/services-saudi/web-services/web-design and found all related results are the same, could anyone one tell me why is that and is it really differs? or the URL display is more important than the Path display for SEO!

          Intermediate & Advanced SEO | | ali881
          0
        • sssrpm

          Linking to local pages on main page - keyword self-cannibalization issue?

          Hi guys, Our website has this landing page: www.example.com/service1/ Is this considered keyword self-cannibalization if on the above page we link to local pages such as: www.example.com/service1-in-chicago/ www.example.com/service1-in-newyork/ www.example.com/service1-in-texas/ Many thanks David

          Intermediate & Advanced SEO | | sssrpm
          0
        • Grenadi

          301 - should I redirect entire domain or page for page?

          Hi, We recently enabled a 301 on our domain from our old website to our new website. On the advice of fellow mozzer's we copied the old site exactly to the new domain, then did the 301 so that the sites are identical. Question is, should we be doing the 301 as a whole domain redirect, i.e. www.oldsite.com is now > www.newsite.com, or individually setting each page, i.e. www.oldsite.com/page1 is now www.newsite.com/page1 etc for each page in our site? Remembering that both old and new sites (for now) are identical copies. Also we set the 301 about 5 days ago and have verified its working but haven't seen a single change in rank either from the old site or new - is this because Google hasn't likely re-indexed yet? Thanks, Anthony

          Intermediate & Advanced SEO | | Grenadi
          0
        Moz logo
        • Contact
        • Community
        • Free Trial
        • Terms & Privacy
        • Accessibility
        • Jobs
        • Help
        • What's New
        • News & Press
        • MozCon
        © 2021 - 2024 SEOMoz, Inc., a Ziff Davis company. All rights reserved. Moz is a registered trademark of SEOMoz, Inc.

        Looks like your connection to Moz was lost, please wait while we try to reconnect.