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We are adding existing customer reviews to Product Detail Pages pages. There are about 300 reviews per product so we're going to have to paginate reviews off of the PDP page. I'm wondering what the best url structure for reviews pages is to get the most seo benefit. For example, would it be something like this?  site.com/category/product/reviews/page-1 or something that used parameters, such as: site.com/reviews?product=a Also, what is the best way to show that the internal link on the PDP page to "All Reviews" is a higher priority link than the other links on the page?

We have several vanity domains that forward to various pages on our primary domain.
e.g. www.vanity.com (301)--> www.mydomain.com/sub-page (200) These forwards have been in place for months or even years and have worked fine.  As of yesterday, we have seen the following problem.  We have made no changes in the forwarding settings. Now, inconsistently, they sometimes resolve and sometimes they do not.  When we load the vanity URL with Chrome Dev Tools (Network Pane) open, it shows the following redirect chains, where xxxxx represents a random 5 character string of lower and upper case letters.  (e.g. VGuTD) EXAMPLE:
www.vanity.com                                  (302, Found) -->
www.vanity.com/xxxxx                        (302, Found) -->
www.vanity.com/xxxxx                        (302, Found) -->
www.vanity.com/xxxxx/xxxxx               (302, Found) -->
www.mydomain.com/sub-page/xxxxx (404, Not Found) This is just one example, the amount of redirects, vary wildly.  Sometimes there is only 1 redirect, sometimes there are as many as 5. Sometimes the request will ultimately resolve on the correct mydomain.com/sub-page, but usually it does not (as in the example above). We have cross-checked across every browser, device, private/non-private, cookies cleared, on and off of our network etc...   This leads us to believe that it is not at the device or host level. Our Registrar is Godaddy.  They have not encountered this issue before, and have no idea what this 5 character string is from.  I tend to believe them because per our analytics, we have determined that this problem only started yesterday. Our primary question is, has anybody else encountered this problem either in the last couple days, or at any time in the past?  We have come up with a solution that works to alleviate the problem, but to implement it across hundreds of vanity domains will take us an inordinate amount of time.  Really hoping to fix the cause of the problem instead of just treating the symptom.

My site is a total mess from a clean “crawling” perspective. We are still getting traffic and doing business, but I am afraid from an SEO perspective we are driving with the parking brake on. There a lot of 301’s and some of them are causing 404 errors. Below is an overview of my 5 year old  magento site which was moved from a 5 year old xcart site (so there is a lot of old junk (url’s) in there). It needs cleaning up and I need a plan and seo / 301 help. Overview: Recently moved from http to https - not sure best practices were followed, but we had lots of crawl issues before this move. Analytics Top 100 Landing Pages = 82.7% of entrances Webmaster Tools 594 Pages Indexed 65 Not found errors - most involve 301’s - examples below Sitemap: 773 Submitted, 395 Indexed URL Parameters - 41 - I can’t tell if they are doing anything (helping or hurting) Moz Crawl Total Pages 3,454 324 Redirect Issues (258 Temp and 66 Chain) Magento 11,773 Redirects 5390 System 6383 Custom On July 15, 2017 I deleted 40 redirects from htaccess that a developer had put there that were causing problems. Blog We have a wordpress blog installed on Magento site. Years ago it was moved from a subdomain to a subdirectory.

Hello Moz Community, After placing trust in a developer to build & migrate our site, the site launched 9 weeks ago and has been one disaster after another.  Sadly, after 16 months of development, we are building again, this time we are leveled-up and doing it in-house with our people. I have 1 topic I need advice on, and that is 301s.  Here's the deal.  The newbie developer used a mixed-case version for our URL structure.  So what should have been /example-url  became /Example-Url on all URLs.  Awesome right?  It was a duplicate content nightmare upon launch (among other things). We are re-building now.  My question is this, do we bite the bullet for all URLs and 301 them to a proper lower-case URL structure?   We've already lost a lot of link equity from 301ing the site the first time around.   We were a PR 4 for the last 5 years on our homepage, now we are a PR 3.  That is a substantial loss.   For our primary keywords, we were on the first page for the big ones, for the last decade.  Now, we are just barely cleaving to the second page, and many are 3rd page.   I am afraid if we 301 all the URLs again, a 15% reduction in link equity per page is really going to hurt us, again.   However, keeping the mixed-case URL structure is also a whammy.  Building a brand new site, again, it seems like we should do it correctly and right all the previous wrongs.  But on the other hand, another PR demotion and we'll be in line at the soup kitchen. What would you do?

I'm trying to go through my site and add microdata with the help of Google's Structured Data Markup Helper. I have a few questions that I have not been able to find an answer for. Here is the URL I am referring to: http://www.howlatthemoon.com/locations/location-chicago My company is a bar/club, with only 4 out of 13 locations serving food. Would you mark this up as a local business or a restaurant? It asks for "URL" above the ratings. Is this supposed to be the URL that ratings are on like Yelp or something? Or is it the URL for the page? Either way, neither of those URLs are on the page so I can't select them. If it is for Yelp should I link to it? How do I add reviews? Do they have to be on the page? If I make a group of days for Day of the Week for Opening hours, such as Mon-Thu, will that work out? I have events on this page. However, when I tried to do the markup for just the event it told me to use  itemscope itemtype="http://schema.org/Event" on the body tag of the page. That is just a small part of the page, I'm not sure why I would put the event tag on the whole body? Any other tips would be much appreciated. Thanks!

My website published about 3 news articles a day and is set up so that old news articles can be accessed through a "back" button with articles going to page 2 then page 3 then page 4, etc... as new articles push them down.  The pages include a link to the article and a short snippet. I was thinking I would want Google to index the first 3 pages of articles, but after that the pages are not worthwhile.  Could these pages harm me and should they be noindexed and/or added as a canonical URL to the main news page - or is leaving them as is fine because they are so deep into the site that Google won't see them, but I also won't be penalized for having week content? Thanks for the help!

Hello I have redisgned a website inl new url structure in cms. Old sitemap was not set to 404 but changed with new sitemap files,also new sitemap was named different to old one.All redirections done properly Still 3 month after google still shows me duplicate titile and metas by comparing old and new urls I am lost in what to do now to eliminate the shown error. How can google show urls that are not shown in sitemap any more? Looking forward to any help Michelles

Hi, I need to change all my site pages URL as a result of moving the site into another CMS platform that has its own URL structure: Currently the site is highly ranked for all relevant KWs I am targeting. All pages have backlinks Content and meta data should remain exactly the same. The domain should stay the same The plan is as follow: Set up the new site using a temporary domain name Copy over all content and meta data Set up all redirects (301) Update the domain name and point the live domain to the new one Watch closely for 404 errors and add any missing redirects Questions: Any comments on the plan? Is there a way (the above plan or any other) to make sure ranking will not be hurt What entries should I add to the sitemap.xml: new pages only or new pages and the pages from the old site? Thanks, Guy.